Maxxum Overdrive: The Sony a700

When Sony acquired Konica Minolta's camera business in 2006, the successor for the Maxxum 7D was already on the drawing board. It wound up being the second Sony-branded DSLR, since the Maxxum 5D successor had already been ready to launch and was simply re-badged as a Sony.

Whereas Konica Minolta had marketed their high-tech autofocus SLRs as "Maxxum" in the USA, "Dynax" in Europe, and "𝛼" (Alpha) in the home market, Sony went with the 𝛼 nomenclature everywhere. The Maxxum 5D replacement became the 𝛼100, while the new high-end camera was marketed as the 𝛼700. (Because I am too lazy to set up a macro, I'm just going to use a lower-case Latin "a" rather than the Greek "𝛼" from here on out.)

Unlike the earlier a100, which used an APS-C sized 10MP CCD sensor, the a700 sported an all-new 12MP Sony Exmor CMOS sensor backed by the latest version of Sony's Bionz image processor. 

Sony had a lot of experience in cameras already, both via their own popular Mavica and Cyber-shot lines of digital point-and-shoots, as well as being a major supplier of sensor chips to other makers. Additionally, they acquired a raft of tech from Konica Minolta.

The sensor featured Minolta's Anti-Shake in-body image stabilization, renamed "Super Steady-Shot" by Sony. It also inherited Minolta's Eye Start, which put a couple sensors under the eyepiece that would wake the camera and start focusing (depending on the setting) when raised to the photographer's eye. The a700 added a sensor in the front of the grip to ensure that the Eye Start sensors wouldn't mistake a tee shirt for a face when the camera was hanging on a strap.

The mode dial had the usual full-auto green rectangle, typical PASM settings, the user-configurable MR (for "Memory Recall"), and then the easy-mode Portrait, Landscape, Macro, Sports, etc. for novices.

Said novices would need to be fairly well-heeled, as the a700 sported an MSRP of $1400 (almost $2200 in current dollars), but gave you a bright pentaprism viewfinder and magnesium front and top body panels for your money.

Oddly, for such a gizmo-laden camera in this price range, there was no LCD status display up top. Instead, when powering up, the 3.0" rear LCD screen would display all the camera's current settings.

The rear panel was high-impact plastic and featured a 3" TFT display, as well as a joystick for moving sensor points and navigating menus and a sliding switch for enabling or defeating the Super Steady Shot picture.

Currently used bodies are running as low as under a c-note and the lenses can be had for a song, as the Alpha mount is essentially orphaned with Sony having discontinued their DSLR offerings.

It gives splendid results for a digital body nearing two decades old.